I design for B2B tech companies that need clear, effective visuals. Editorial
content, event branding, product marketing: I create materials that translate complex information into something people actually want to engage with.
Based in Utrecht (NL), I work with Backbase and take on freelance projects.
I design editorial content that makes technical information accessible. Whitepapers, presentation decks, guides, and
one-pagers for B2B tech companies, clean layouts that prioritise clarity over decoration. I collaborate with marketing and product teams to translate complex features into materials people actually want to read.
My approach: clear hierarchy, purposeful visuals, and design that serves the content.
I design event branding for B2B tech conferences and trade shows. Roll-ups, booth stands, backdrops, promotional banners, everything needed to create a cohesive brand presence at events, both digital and print.
I have worked on Backbase's flagship events (ENGAGE and Backbase Tour) and designed trade show booths
for Backbase, Runnr.ai, and Right Match. My focus is creating
visual consistency across all touchpoints, from social media promotion to on-site materials.
Whether you need editorial design, event branding, or product marketing visuals,
I would love to hear about your project.